What is GOAT?

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What is Shoe Verification?

GOAT offers unprecedented authentication services. One of the company’s primary goals is to provide sneakerheads a safe and trusted platform to buy and sell their sneakers. Through the company’s proprietary technology and authentication process, GOAT ensures that buyers get 100% authentic shoes. The shoe-verification process is a pretty detailed procedure that involves reviewing critical details that set real sneakers apart from the fake ones.

GOAT Verification Process

GOAT’s verification process involves several steps. Here are the steps that GOAT takes to authenticate the sneakers:

Step 1: The Verification Team

Step 2: The Shoe Box

The shoe box is an essential aspect of the authentication process. GOAT requires that the shoe box also be in good shape and in the condition that you would expect from a genuine pair of shoes. The verification team looks for details such as the label, the size of the shoe, manufacturer’s logo, and any other specifications that are typical of a real shoe box. Any signs of wear and tear or incorrect specifications may lead to the shoes failing the verification process.

Step 3: Comparison

Step 4: The “Green Light”

Upon passing all the previous verification steps, the shoes receive the green light, meaning that they are 100% authentic and ready for shipping. When you purchase shoes on GOAT, you can rest assured that they have gone through the company’s critical authentication process.

GOAT Verification Standards

GOAT has achieved ISO 9001 certification for its quality management system and implemented a five-point verification system that includes looking at box condition, sole markings, shoe collar, tongue label, and the construction of the shoe. The company also has a team of experienced authenticators who handle unusual cases of sneakers that require a higher level of authentication.


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